Independent UK hotel operator, asset manager and investor · Established 2014 · London

+44 20 7096 0788 info@newworldhospitality.co.uk

The team

Nine specialists.
One operating platform.

NWH is built around a senior team of nine specialists spanning hotel operations, corporate finance, asset management and commercial. Combined: 177 years of hospitality experience, an ICAEW Chartered Accountant on the executive, and direct operational coverage from Orkney to the south coast.

Senior team

177⁺

Combined years

Regions covered

Founder & Principal

The founder.

NWH was founded in 2014 and has grown to operate a £100m+ portfolio under Vijay Sharma's leadership.

Principal · Founder · 2014

Vijay SharmaFIH

Founder & Principal · 24+ years in hospitality

Vijay founded New World Hospitality in 2014 and has built it into a £100m+ AUM operating platform working with family offices, private investors and institutional capital across the United Kingdom.

He retains direct oversight of all hotel operations, sales & marketing, revenue management, talent acquisition and people development — and is personally involved in every owner relationship and every investment decision. A Fellow of the Institute of Hospitality (FIH).

FIH

Fellow, Inst. of Hospitality

£100m⁺

Platform built

2014

Founded NWH

vijay@newworldhospitality.co.uk

Leadership Team

Finance & operations.

The senior bench responsible for institutional-grade financial control, regional operations across England and Scotland, and group-wide property and compliance.

Finance Director

Auri BasuACA

Chartered Accountant · ICAEW

Brings institutional-grade financial control to NWH. 25+ years across independent operators and major international brands, with deep experience in cash and accrual accounting, forecasting, fund management and corporate finance — the financial spine that allows NWH to credibly transact at scale.

25+ years

ICAEW Chartered Accountant

auri.basu@newworldhospitality.co.uk

Regional Manager · Scotland

Parthiv Vyas

Scottish Operations & Multi-Brand

Leads NWH's Scottish portfolio — from Orkney and Aberdeen through to the Highlands and Glasgow. Has worked across the spectrum from individual hotel operators to large national and international chains, with a sharp read on changing regional market dynamics.

21+ years

Scotland coverage

parthiv@newworldhospitality.co.uk

Head of Property

Sandeep Chawla

H&S, Compliance, IT & Maintenance

Group oversight of all property-related functions — health & safety, statutory compliance, maintenance and information technology. Acts as the key contact across operational, procurement and development projects, ensuring asset integrity across the portfolio.

20+ years

Group remit

sandeep@newworldhospitality.co.uk

Cluster Manager · Midlands

Ridul Deka

Operations & Commercial Improvement

Ridul Deka is a dynamic hospitality leader who serves as a multi-property General Manager at New World Hospitality. In this role, he strategically oversees the Midlands hotels within the NWH portfolio, leveraging over two decades of global experience to drive operational excellence and growth.

20+ years

Midlands coverage

ridul@newworldhospitality.co.uk

Commercial & Operating Team

Sales, revenue, marketing & finance.

The specialists who own the operational disciplines that drive top- and bottom-line performance across every property under management.

Corporate Sales

Cathryn McNamara

Agency Sales & Key Accounts

Leads NWH's corporate sales effort. Sixteen years with Best Western Hotels in agency sales, key account management, performance management and demand generation, followed by three years at Vine Hotels before joining NWH.

25+ years

Corporate & agency

cathryn.mcnamara@newworldhospitality.co.uk

Revenue Management

Kanika Mathur

Distribution & Yield

Heads revenue management for the entire portfolio. Started her career on reservations, transitioned into revenue at InterContinental, and brings 14 years of dedicated revenue management experience across Hilton, Best Western and independent boutique properties.

18 years

14 in revenue

kanika@newworldhospitality.co.uk

Marketing & Digital Media

Bhavesh Patel

Brand & Creative Production

Owns brand and digital marketing across the NWH portfolio. International background spanning brand campaigns, marketing video and large-scale corporate event production for Hilton, Hyatt, Marriott, Meliá (Paradisus Punta Cana) and Sun International (Atlantis Bahamas, Mohegan Sun).

25 years

5 major brands

bhavesh@newworldhospitality.co.uk

Management Accountant

Prateek Kumar

Financial Reporting & Control

Day-to-day management accounting across the portfolio, working alongside the Finance Director on monthly reporting, owner statements and operational financial control. Background spans individual hotel operators through to large national and international chains across the UK and Europe.

7+ years

UK & Europe

prateek@newworldhospitality.co.uk

FIH

Fellow, Inst. of Hospitality

ACA

ICAEW Chartered Accountant

14⁺

Years revenue specialism

UK regional desks

Working with NWH

Speak directly to the team running it.

Email Vijay → All contact options →

Nine specialists.One operating platform.